Essence of Natural Beauty Supply Store logo in teal and orange with stylized floral accents

Discover Stunning Hair Extensions in Story City

Discover Stunning Hair Extensions in Story City

Hair Extensions in Story City, IA

Indulge in Luxurious Hair Extensions for Your Dream Look

Enhance your look with expertly applied hair extensions designed to blend seamlessly and boost your natural beauty. Our skilled team at Essence of Natural Beauty offers premium extension services that add volume, length, and dimension tailored to your style in Story City, IA. We use high-quality materials to ensure stunning results that last, whether you prefer tape-in, clip-in, or sew-in options. Serving Story City, we are committed to helping you achieve the hair of your dreams through personalized consultations and professional care. Contact us today to schedule your appointment and elevate your hairstyle with our hair extensions expertise.

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“Is This a Salon or a Beauty Supply Store?”

It’s BOTH. And That’s What Makes Us Different.

Why go to multiple places when you can do everything in one stop?

✔️Buy your hair in-store
✔️Get it installed by a professional
✔️ Ask questions and get expert advice
✔️ Walk out looking DONE


No guessing. No running around. No stress.

Welcome to Essence of Natural Beauty, Ames’ trusted beauty supply store since 2019. We're a Black-owned, woman-owned business dedicated to celebrating and supporting all things natural, textured, and beautiful.

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Frequently Asked Questions
  • How do crochet braids work and are they right for my hair?

    Crochet braids are a protective hairstyle where hair extensions are attached using a special crochet hook. This technique is gentle on natural hair, making it a great option for many hair types, especially if you want to switch up your look or add length and volume. Crochet braids are versatile and can be styled in various ways, from curly to straight. Interested in finding out if crochet braids are the best choice for you? Reach out to us today for a personalized consultation.

  • What are the benefits of getting knotless braids?

    Knotless braids offer a lighter, more natural feel compared to traditional box braids. This technique reduces tension on the scalp, helping prevent breakage and making the hairstyle more comfortable to wear. Knotless braids also allow for easy styling and typically last several weeks with proper care. If you would like to enjoy the benefits of knotless braids, our talented stylists are here to help. Book your appointment to get started on your new look.

  • Do you offer dreadlock maintenance and starter services?

    Yes, we provide a variety of dreadlock services, including both starter locs and maintenance appointments. Our team uses professional techniques to create neat, long-lasting locs and to keep them healthy as they mature. We offer advice on home care and the best products for maintaining your style. If you are ready to start your dreadlock journey or need help maintaining your current locs, contact us today to book your visit.

  • Are appointments required, or do you accept walk-ins?

    We recommend booking an appointment to ensure you receive the time and attention you deserve. Walk-ins are welcome when availability allows, but appointments take priority. To make scheduling easier, our new “Book Your Appointment Here” form will guide you through the process, and you can always reach us by phone or email. Plan ahead and reserve your spot with us for the best experience.

Where Can I Find the Best Hair Extensions in Story City?

Transform your look with seamless hair extensions that feel natural and stunning. Our team takes pride in offering high-quality hair extensions tailored to complement every style and texture. Serving the Story City, IA area, we understand how important it is to find hair extensions that blend effortlessly and boost your confidence. Whether you're looking for added volume, length, or a pop of color, our hair extensions can help you achieve the look you desire with ease. Trust us to provide expert application and care tips so your hair extensions stay breathtaking day after day.


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Book Your Next Braiding or Barbering Service with Us!

Essence of Natural Beauty Supply Store

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Hair Extensions in Ames, IA