Essence of Natural Beauty Supply Store logo in teal and orange with stylized floral accents

Discover Top Natural Hair Services in Des Moines

Discover Top Natural Hair Services in Des Moines

Natural Hair Services in Des Moines, IA

Revitalize Your Look with Exceptional Natural Hair Services Today

Experience the true essence of care with our natural hair services designed to celebrate and enhance your unique texture. We specialize in tailored treatments, protective styling, and nourishing care that supports healthy hair growth and shine. Serving the Des Moines area, our expert team at Essence of Natural Beauty is dedicated to helping you maintain and style your natural hair with precision and passion. Trust us to provide personalized attention using quality products that respect your hair’s natural beauty. Book your appointment today and embrace your best hair yet.

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“Is This a Salon or a Beauty Supply Store?”

It’s BOTH. And That’s What Makes Us Different.

Why go to multiple places when you can do everything in one stop?

✔️Buy your hair in-store
✔️Get it installed by a professional
✔️ Ask questions and get expert advice
✔️ Walk out looking DONE


No guessing. No running around. No stress.

Welcome to Essence of Natural Beauty, Ames’ trusted beauty supply store since 2019. We're a Black-owned, woman-owned business dedicated to celebrating and supporting all things natural, textured, and beautiful.

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Frequently Asked Questions
  • How do crochet braids work and are they right for my hair?

    Crochet braids are a protective hairstyle where hair extensions are attached using a special crochet hook. This technique is gentle on natural hair, making it a great option for many hair types, especially if you want to switch up your look or add length and volume. Crochet braids are versatile and can be styled in various ways, from curly to straight. Interested in finding out if crochet braids are the best choice for you? Reach out to us today for a personalized consultation.

  • What are the benefits of getting knotless braids?

    Knotless braids offer a lighter, more natural feel compared to traditional box braids. This technique reduces tension on the scalp, helping prevent breakage and making the hairstyle more comfortable to wear. Knotless braids also allow for easy styling and typically last several weeks with proper care. If you would like to enjoy the benefits of knotless braids, our talented stylists are here to help. Book your appointment to get started on your new look.

  • Do you offer dreadlock maintenance and starter services?

    Yes, we provide a variety of dreadlock services, including both starter locs and maintenance appointments. Our team uses professional techniques to create neat, long-lasting locs and to keep them healthy as they mature. We offer advice on home care and the best products for maintaining your style. If you are ready to start your dreadlock journey or need help maintaining your current locs, contact us today to book your visit.

  • Are appointments required, or do you accept walk-ins?

    We recommend booking an appointment to ensure you receive the time and attention you deserve. Walk-ins are welcome when availability allows, but appointments take priority. To make scheduling easier, our new “Book Your Appointment Here” form will guide you through the process, and you can always reach us by phone or email. Plan ahead and reserve your spot with us for the best experience.

Where Can I Find the Best Natural Hair Services in Des Moines?

Unlock the full beauty of your curls with natural hair services designed to celebrate and enhance your unique texture. We specialize in natural hair services that embrace authenticity and encourage healthy growth through personalized care. Whether you are new to natural hair or looking for expert guidance, our natural hair services in the Des Moines, IA area deliver results tailored just for you. Our team is passionate about providing natural hair services that nourish and style your hair with natural ingredients and proven techniques. Trust us to be your partner in rediscovering confidence while enjoying the best natural hair services available to those who want to showcase their natural beauty every day.


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Essence of Natural Beauty Supply Store

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Natural Hair Services in Ames, IA