Essence of Natural Beauty Supply Store logo in teal and orange with stylized floral accents

Nevada's Best Starter Locs Experience Awaits

Nevada's Best Starter Locs Experience Awaits

Starter Locs in Nevada, IA

Discover Your Unique Journey with Beautiful Starter Locs Today

Discover the confidence that comes with beautifully crafted starter locs designed specifically for your unique hair texture. We specialize in creating starter locs that are easy to maintain while promoting healthy, natural hair growth. Serving Nevada and IA residents, our skilled team at Essence of Natural Beauty focuses on personalized care to ensure each client’s loc journey begins with a strong foundation. Whether you are new to locs or restarting your hair, we are here to guide you through every step. Contact us today to book your consultation and embrace your natural beauty.

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“Is This a Salon or a Beauty Supply Store?”

It’s BOTH. And That’s What Makes Us Different.

Why go to multiple places when you can do everything in one stop?

✔️Buy your hair in-store
✔️Get it installed by a professional
✔️ Ask questions and get expert advice
✔️ Walk out looking DONE


No guessing. No running around. No stress.

Welcome to Essence of Natural Beauty, Ames’ trusted beauty supply store since 2019. We're a Black-owned, woman-owned business dedicated to celebrating and supporting all things natural, textured, and beautiful.

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Frequently Asked Questions
  • How do crochet braids work and are they right for my hair?

    Crochet braids are a protective hairstyle where hair extensions are attached using a special crochet hook. This technique is gentle on natural hair, making it a great option for many hair types, especially if you want to switch up your look or add length and volume. Crochet braids are versatile and can be styled in various ways, from curly to straight. Interested in finding out if crochet braids are the best choice for you? Reach out to us today for a personalized consultation.

  • What are the benefits of getting knotless braids?

    Knotless braids offer a lighter, more natural feel compared to traditional box braids. This technique reduces tension on the scalp, helping prevent breakage and making the hairstyle more comfortable to wear. Knotless braids also allow for easy styling and typically last several weeks with proper care. If you would like to enjoy the benefits of knotless braids, our talented stylists are here to help. Book your appointment to get started on your new look.

  • Do you offer dreadlock maintenance and starter services?

    Yes, we provide a variety of dreadlock services, including both starter locs and maintenance appointments. Our team uses professional techniques to create neat, long-lasting locs and to keep them healthy as they mature. We offer advice on home care and the best products for maintaining your style. If you are ready to start your dreadlock journey or need help maintaining your current locs, contact us today to book your visit.

  • Are appointments required, or do you accept walk-ins?

    We recommend booking an appointment to ensure you receive the time and attention you deserve. Walk-ins are welcome when availability allows, but appointments take priority. To make scheduling easier, our new “Book Your Appointment Here” form will guide you through the process, and you can always reach us by phone or email. Plan ahead and reserve your spot with us for the best experience.

Where Can I Find The Best Starter Locs In Nevada?

Starting your natural hair journey can feel overwhelming, but we make the process smooth and personalized with expert care in Nevada, IA. Our team specializes in crafting flawless starter locs that define your unique style and enhance your confidence. Whether you are new to the look or transitioning from other hairstyles, we emphasize gentle techniques and maintenance tips to ensure your starter locs thrive beautifully. At our studio, we understand the importance of patience and precision when developing starter locs, and we are dedicated to nurturing your hair every step of the way. Choose us for your starter locs and discover a welcoming environment where your hair’s health and beauty are our top priorities. Learn more about our starter locs services today.


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Essence of Natural Beauty Supply Store

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Starter Locs in Ames, IA